Shopper Engagement Solutions

Lunchbox™ Shopper Engagement Solutions

< results / Self Esteem Month


How do you change young girls’ perception of beauty? Dove Self-Esteem Month was a month-long co-promotion between Dove and Walmart ,designed to engage the Walmart shopper and immerse her in the Dove brand experience. The program highlighted the mission of the Dove Self-Esteem Fund and how purchasing Dove at Walmart makes a difference in the life of young girls. The campaign spanned multiple mediums including on-line, in-store (signage, display and television), print, social media and more.


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