Shopper Engagement Solutions

Lunchbox™ Shopper Engagement Solutions

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Description:

Over the last few years, the online Hispanic audience has been the fastest growing segment and is a largely untapped demographic of over 45 million. This audience is primarily bilingual, tends to fall in the young adult age bracket, is a rising consumer group and actively seeks culturally relevant programming. So how do you reach them, engage their interest and drive conversion in-store? In partnership with Walmart, Lunchbox created Acceso Total, a bilingual cross-channel marketing program created to increase awareness of Unilever Personal Care products in conjunction with New Release Latin music at Walmart. The original content platform targets the Hispanic consumer via a comprehensive online outreach program and in-store presence, connecting Walmart stores and Walmart.com in a multi-channel model.

Services:

  • Retail Strategy
    Retail Strategy
  • Insights & Analytics
    Insights & Analytics
  • Social Media Planning & Implementation
  • Creative Development
    Creative Development
  • Video Production
    Video Production
  • Interactive Development
    Interactive Development
  • Mobile and Gaming Media
    Mobile and Gaming Media